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During a conversation, Jobs told Slade he would find his talents wasted in Seattle. In contrast, Jobs called Silicon Valley a hub of excitement and activity where Slade could blossom. Jobs then launched into a spontaneous, impassioned speech. He described Palo Alto, California, as a "special place" and likened it to Florence during the Italian Renaissance. There was so much talent in the area, Jobs said, that you could walk down the street and bump into a scholar one moment, an astronaut the next. Jobs' off-the-cuff description of the place bowled over Slade. It was a twist on Jobs' famous pitch to Pepsi CEO John Sculley. (Jobs asked whether Sculley wanted to sell sugar water his whole life or join Apple and change the world.) After the talk, Slade agreed to pack up his stuff and move to Palo Alto. Jump forward a year, and Slade and his wife were eating in Il Fornaio, an Italian chain restaurant with a location on University Avenue in Palo Alto. "We were sitting there, in early '91, and I'm reading the menu,"Slade recalled. "And on the back of the menu at Il Fornaio it says, 'Palo Alto is like Florence in the Renaissance...' And it goes through the whole spiel! The fucking guy sold me a line from the menu! From a chain restaurant!! Bad ad copy from Il Fornaio, which was his favorite restaurant, right? Such a shameless bullshitter!"

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